Monday, August 25, 2008

Comcast’s Little Impact

Leave it to Comcast to come up with their latest idiotic On Demand effort and call it Impact. Apparently in a deal with MGM, movies not worth anything are now made available on this on-demand platform, recently and relatively quietly launched by the cable leader. The categories, All-Star Action, Hi Impact, Karate Kicks, and Underachievers, gives a flavor of how bad these movies are. Now I may be wrong about the average television viewer and specifically Comcast on demand users, but I don't think too many of us were holding our breath waiting for a repository of the best movies Brian Bosworth ever made. While this on-demand grouping in its initial offerings did include the original Terminator, the Clint Eastwood-Jeff Bridges film Thunderbolt and Lightfoot, and the Bridges-Tommy Lee Jones film Blown Away, the remainder of the so-called "channel" consists of a variety of MGM films that they could neither rent, sell or apparently, give away.

In light of the claim by Comcast that they have more HD “choices” than Direct TV, the fact that many of these titles are in HD can perhaps add to the numbers, but certainly not the quality that Comcast insists on not offering.



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